About
Alex Nelson is a Melbourne-based marketing / project management / technology / strategy all-rounder who loves trying new things and hates writing in the third person.
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Maybe stupidly cramming it into four years, Alex completed two degrees simultaneously at the University of Auckland - a Bachelor of Commerce majoring in Management and Marketing, and a Bachelor of Science majoring in Psychology and Computer Science. Phew, wild combo eh?
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He received awards for two different marketing case competitions at university that focussed on acquisition and retention at Contiki and Auckland Leisure Centres respectively. Taking centre stage is no fear either, having been trained and then requested to MC (not Hammer) at various events of up to 600 attendees.
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Alex loves working out how people can best collaborate together, and enjoys engaging with those from vastly different experiences and backgrounds. He achieved the Patty Cup for Leadership and Public Spirit, and Silver Leadership and Service Award in 2015 and 2017 respectively.
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Involvement in a plethora (good word innit plethora) of organisations including Avature, GeoInsight, Velocity Entrepreneurship Programme and Marlborough District Council has allowed Alex to discover his main strengths as listening, learning, empathising and being authentic.
His current focus is to build up his practical experience, travel the world more, and help people better share their story through their personal brand. Alright yeah, that's enough about me.
What I've Worked On
Hover over the images below (or tap on mobile) to see some of the most recent projects I've worked on:
Built an Applicant Tracking System for Oceania's biggest employer of 200k employees over 18 months.
Created a website for the BTND community and elite Hyrox athlete, Jake Williamson
Travelled Europe for 3 months visiting 33 cities and 18 countries without booking a thing in advance.
Redesigned the Marlborough Community Potters website and overhauled their processes to be more optimal.
Appeared on the "breathe, no one has a clue" podcast discussing the lost art of listening, the post-education dilemma and the notion of over-achieving.
Conceptualised, edited and competed in a video series of Taskmaster home challenges I set for colleagues under the COVID-19 lockdown.
Designed, created and presented a multi-layered marketing campaign to Contiki on how they could acquire new members. Placed runners-up against 30 other teams.
Took a 2-day training course on being an engaging MC. Have presented at events including the University of Auckland Club Awards, Residential Excellence Gala and Raising the Bar.
Learned to play golf alongside different business professionals over a 6-week programme. Joined by ex-PM John Key in the final week.
Challenges Lead at the University of Auckland's entrepreneurship programme. Ran the Innovation and $100K Challenges with the latter attaining the highest entries in history in 2018.
Designed and presented an advertising campaign to Auckland Council on how they can boost membership numbers and retention at their 21 leisure centres. Awarded 2nd place out of 41 other teams.
Designed a website for the Marlborough start-up, GeoInsight. Used 360 feedback to help develop this and a marketing strategy.